Executive Summary Expedia vs Priceline Essay

Expedia and Priceline are the leading competitors of the online trip up service. With travel being one of the Internets hottest commodities, these two companies hand been in contest for the trespass spot. Both businesses offer great deals on hotels, car rentals, and most significantly travel accommodations. The financial post online interviewed Expedias managing director Sean Shannon about how he keeps the online travel superstore unique. He noted that they invest a lot in technology and software writers and coders, who work to make the shopping experience violate and figure out commissions to stay ahead of the curve (Ovsey, 2001). With twain(prenominal) companies reaching new heights of Internet success, the need to be inform of each others business policies and ideas is really important.Many customers of both Expedia and Priceline already had a combined travel agency that would normally have taken care of their travel plans. When the Internet boom exploded, companies such as Microsoft jumped on the idea of having a travel agency online. The Wall alley Journal Online Edition confirms this need for technology by reporting on the go withs participation in J.P. Morgans annual telecommunication conference. The Wall Street Journal agrees, Expedia, Inc. is the largest online travel ships company in the world, with an panoptic brand portfolio that includes some of the worlds leading online travel brands (Expedia, inc. to, 2013). This would modify a new customer base that would promote Internet sales, and an easier way of life for frequent travelers.Selling points for both of these companies is extremely important, as the renewing from a brick and mortar company to a web based company was a hard shift. These companies have not only been in competition for over 10 historic period, but they have boosted profits every year. The Atlantic Online posted an opinion about Priceline in 2010 regarding the success of the online travel company compared to that of Expedia. They stated, Pricelines stock price is up almost 90 percent, piece its competitors have flat lined (Expedia) (Madrigal, 2010).This shows the customer, that even though these companies are in competition, they have done well enough to withstand many stinting ups and downs over the years. The importance of stability and growth over the years is very important to a consumer who deserves quality in purchasing potentially tall dollar items. The following report specifics the financial reports from the last three years for both companies. This provides established proof that both companies are thriving in what they do.